Intention to Create Mindfully
At Izil Studio, we believe in making only what’s needed, when it’s needed. Our made-to-order rugs are crafted specifically for you — not pulled from endless stock, but thoughtfully woven to meet your space and your rhythm. While we offer a small, curated selection of ready-to-ship pieces, our focus remains on mindful creation: no mass production, no wasteful excess. Just careful craftsmanship, made with purpose. A slower way to shop. A more meaningful way to live.
Intention to Work with Nature
Our Beni Mrirt rugs are woven from 100% lamb’s wool, gently sheared from young sheep. Softer, warmer, and more elastic than regular wool, it’s a cruelty-free fiber that’s naturally hypoallergenic, breathable, and made to last.
Intention to Preserve an Enduring Craft
Each rug is handwoven using a traditional double-knotting technique — a hallmark of high-end Moroccan craftsmanship. Unlike single knots, double knots reinforce the weave, creating a denser, more durable rug built to stand up to everyday life. This meticulous method also allows for more intricate patterns and sharp detailing, showcasing the artisan’s skill in every inch. A double-knotted rug is not only more beautiful — it’s made to last for generations.